Networked journalism to cover climate change

How can citizen media help improve the mainstream and commercial coverage of climate change?

Through networked journalism: professional journalists and citizen journalists working together. How it could work for climate change was inspired by a case of good/bad reporting. RealClimate.org (good) picks up on a Wired article (bad) from last month, and takes apart the weak argument (”air conditioning is better than heating”) with some fairly straightforward science. What riles RealClimate most is that:

WIRED got the story egregiously wrong, and not just because they did the arithmetic wrong. In their rush to be cute, they didn’t even make a half-baked attempt to do the arithmetic.

air conditioned penguinSome comments pin down Wired for this and blame it on profiteering (”eyeballs for advertisers”). Both the comment and RealClimate’s commentary of a ‘rush to be cute’ are straying a bit far from a fair hearing on the matter, I’d say, because even Wired has to make money, and it generally does a good job of reporting across its tech homeland under the standard pressures that journalists face: file quickly, file accurately, move on.

What’s happening now?
But digital media is now providing unlimited freedom to respond to the media’s inaccuracies; we are no longer confined to a letters page or in the hope that a printed competitor will take up the matter. Of course, even the best journalists slip up, but there is now so much media surveillance that any errors or biases are very quickly spotted and addressed. This is one of the key benefits of networked journalism for those publications that are willing to work with sites and reporting such as RealClimate’s.

Networked journalism is coming through as a powerful idea for reshaping the newsroom and news practices. This is not the technical overview, but as a brief intro, it could work like this:

1. Journalists network with the best non-professional journalists (particularly experts) to gather more and better info
2. They publish. Praised when great, and take the stick when wrong
3. Incorporate, amend, improve (win awards)
4. Grow the network, refine, use RSS, Twitter, WIkis, and produce better journalism

The only option?
No, of course this is not the only option to think about. There are, including the idea of networked journalism as option A), four ways of improving climate change reporting:

a) develop the ’21st century newsroom’ according to Paul Bradshaw, and ‘network’ the journalist into the myriad digital opportunities for improved coverage
b) put less pressure to file on normal journalists
c) train every journalist and journalism student in science reporting
d) embed journalists with scientists at the UN, IPCC, Oxford and MIT, the Radley Centre…

I’m sure you can think of more. But sticking to these four, in reverse order:

d) is not going to happen. A bit of tongue in cheek on this one

c) is also not going to happen, and is less likely than d): see Nick Davies’ Flat Earth News, which blames ‘churnalism’, the rapid output of poorly researched articles, on economic pressures that even Wired journalists would be under, and not the journalists themselves. This is not going to change any time soon.

b) is a viable option. Science training as standard for every journalist (and student of journalism). Although highly improbable.

a) then is the most likely and most effective, that goes with the flow of developing media patterns, utilizing the changes in the way we now consume and produce (as prod-users) new media, and the speed at which journalists can find, connect with, talk to, work with, and source/quote from a range of experts who are already publishing on their story issue.

Think about the quality of the Wired story if they had connected with RealClimate BEFORE they published…

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