Hi. I am Programme Leader for Magazine Journalism at the University of Sunderland. It’s a fantastic place to lecture, and I enjoy working with the students across the different modules and projects, including our department magazine www.injournalism.co.uk and, coming soon, our research resource for all students, early career graduates and academics working in the area of magazines, www.magazinejournalism.co.uk.
Research Interests
I have a broad range of research interests. I specialise in the practice and theory of green journalism, and the experience of global environmental change. Much of the interest in this area evolved during my four years as editor for the social justice and environment media platform OneWorld (www.oneworld.net). I am also developing projects around 21st century magazine enterprise, and writing/literary theory. The role of pedagogy in the development of curriculum and teaching of journalism and writing, especially in respect of the government’s Widening Participation agenda, is also a key theme in my recent work.
Blogging
If you’re looking for the alexlockwood.net blog, then my posts have moved. I blogged here for a year, but have now moved away from a named blog to a more open and collaborative process at a new site, to be launched soon. There were a number of reasons for this, including making the content less personal and more professionally-oriented, based on the lessons I learnt over the first 12 months. It also allows me to cover a broader range of content and meet the expectations that I hope my readers still have, and more. You can still access the blog posts that were made here from the categories in the left hand column.
Magazines and New Media
I’m interested in the future of features and long-form journalism, as well as the development of online and local audiences. Since 1999, my professional expertise has been in the development of online content and audiences, social media, digital project management, and the business management of digital services for a range of private and public sector organisations, including the Cultural Leadership Programme. I provide consultancy to organizations and agencies developing projects in these areas. I’ve worked with and trained journalists in India, Zambia, the United States and the Balkans. I have also provided communications consultancy to the UNDP for the Millennium Development Goals campaign, and sat on the new media steering group for the G8 Make Poverty History campaign.
Disclaimer
Although much of the content on this site is driven by my work and research interests, it remains my personal site, and is not a reflection of my employer’s views.
Favourite credit
Apart from the thanks of the students, this was nice:
